Do you want your small business to become a highly-effective, social-powered, high-performance machine? Adopting these six core social media strategies will help ensure that you are on the right track…
Define a Social Media Plan
Defining a social media plan is the foundation upon which all other social media strategies are built. Of course, this requires that you first define your overall business goals through a strategic plan, based on a long-term vision.
Once this plan has been developed, you can establish clear and actionable goals and objectives for your social media activities that effectively support your company’s larger strategies.
Failure to start with this strategy—much like taking a road trip without a map—will result in your small business wandering aimlessly in the social media wilderness!
Written By Doug Bennett
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