Category Archives: Advertising

Native Advertising Won’t Boost Sales, Influencers Will

According to a survey (PDF) by the Online Publishers Association, 90% of all online publishers said they expected to be featuring so-called native advertising this year. We should take note of native advertising then—not only because it’s a fresh vehicle … Continue reading

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5 Facebook Page Tools to Improve Your Page Management

Are you looking for tools to better manage your Facebook page? Do you need help creating and finding compelling content to share with your fans? It’s a juggling act to share the right content, engage with fans and track trends. … Continue reading

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Networking to Grow Your Business

Love it or hate it, networking is a great way to grow your business. The old adage that people like to do business with people they know is a fact all 29 million US small business owners must embrace. Networking, … Continue reading

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73% Lose Trust in Brands Due to Inaccurate Local Business Listings

When an online local listing for a business is incorrect, who’s to blame? The business owner? The search engine? The competition? Regardless of fault, the majority of people (73 percent) say they lose trust in the local business when it … Continue reading

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Here’s The Top Advice From The Most Elite Facebook Marketing Specialists

Among Facebook marketing specialists there’s a super-exclusive group chosen by Facebook. These companies are known as Strategic Preferred Marketing Developers (SPMDs), of which there are only 14 in existence. In a new report from BI Intelligence, we’ll speak to four SPMDs and … Continue reading

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The 10 Most Engaged Brands on Facebook

More than 1 million people are engaged on Coca-Cola’s Facebook fan page, making it the most talked-about brand on the social network as of Monday. Following Coca-Cola in Facebook engagement are Avon, Walmart and Disney, though no other brands cross that one … Continue reading

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Why Should A Business Have A Social Media Presence?

Social media is extremely essential for a business to expand. The role of social media has become paramount for a business to grow and reach a wider customer base. There are sectors a business needs to look after – the … Continue reading

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