Tag Archives: strategies

Why Every Business Needs a Referral System

In today’s world of Yelp reviews and Google searches, it’s easy for businesses to forget about the power of customer referrals. You see, prospects are bombarded by loud advertisements and slick salespeople all day long. But that’s far from what … Continue reading

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6 Core Social Media Strategies for Small Business

Do you want your small business to become a highly-effective, social-powered, high-performance machine? Adopting these six core social media strategies will help ensure that you are on the right track… Define a Social Media Plan Defining a social media plan is the … Continue reading

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Essential Networking: How to Attract Quality Referrals

There is a difference between receiving lots of referrals and attracting quality referrals. There is nothing better than word-of-mouth recommendations which speak volumes and are a highly effective, low-cost form of marketing. In this fast paced world we are living … Continue reading

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Content Marketing Tactics from the Trenches: A How-To Extravaganza

Content is on the minds of marketers everywhere, but how do you tackle it? What are some ways to show ROI and what sort of skills do you need on your team to make your brand or agency into an … Continue reading

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Strategies for Successful Small Business Marketing

Your small business train will sputter along without a solid marketing approach. When developing a marketing strategy, think about who is your target customer and how are you going to rise above the crowd of competitors clamoring for attention. Drill … Continue reading

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Referrals: The More You Give, the More You Get

The fight-or-flight response in nature is well-documented. But it’s also easy to see this behavior manifested in the act of selling, where there’s such a high probability of ego damage. For homebased entrepreneurs with a personal and deeply emotional bond … Continue reading

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10 Essential Networking Strategies

“Whether you are a corporate employee, self-employed professional or entrepreneur, climbing the ladder to success can be easy if you are committed to consistently following a few simple networking strategies in your career. One of the most important skills I … Continue reading

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